Jimmy Fund Let’s Game “Quest 2 Defy Cancer” fundraising initiative kicks off today, calling on gaming influencers to come together for the cause


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BOSTON, Sept. 01, 2022 (GLOBE NEWSWIRE) — Dana-Farber Cancer Institute – the largest cancer research and treatment center in the United States – today announced the official launch of its Jimmy Fund Let’s Game Fundraising initiative “Quest 2 Defy Cancer”. The dedicated campaign runs throughout September and aims to raise awareness of the organization’s childhood cancer research and treatment efforts. Through Jimmy Fund Let’s Game, streamers, influencers and content creators from all walks of life can participate and raise funds to improve the chances of survival for cancer patients around the world.

“We are extremely grateful for the support from the community. Without it, Dana-Farber cannot continue to make progress toward curing cancer,” said Katherine Bahrawy, Associate Director of Fundraising for Events. “We have such a strong community of incredible supporters who have been touched by cancer and want to make a difference in the lives of cancer patients and their families. We hope to grow this amazing community by adding charity streamers to our Jimmy Fund family.

The Jimmy Fund invites content creators, streamers and influencers from the video game, pop culture and entertainment spaces to participate in the campaign by registering and streaming in September. Participating talent will receive rewards and incentives in the form of the “Jimmy Fund Quest Chest”, an actual loot box containing everything needed to start streaming and creating content for the cause, as well as memorabilia items. Additionally, participating streamers will receive a bundle of video game codes from sponsoring developers and publishers for community contests and giveaways centered around achieving fundraising goals.

Streamers interested in helping Dana-Farber achieve the ultimate goal of saving lives can sign up to fundraise here: https://uberstrategist.link/jimmy-fund-lets-game-sign-up.

Learn more about the Jimmy Fund Let’s Game program and review the Code of Conduct here: https://uberstrategist.link/jimmy-fund-streamer-toolkit.

Follow the quest to challenge cancer by joining the community on Facebook, instagramand Twitterand meet other participants of the initiative on Discord.

A press kit containing stream overlays, logos and promotional material for Jimmy Fund Let’s Game can be found here: https://uberstrategist.link/jimmyfund-letsgame-presskit.

A photo accompanying this ad is available at: https://www.globenewswire.com/NewsRoom/AttachmentNg/400fb8f4-992b-4ee3-afcf-2d3a142443f4.

About Jimmy Fund Let’s Game

In 1948, The Jimmy Fund was launched with the help of the Variety Club of New England. The club hosted a radio show from the bedside of a young cancer patient, nicknamed “Jimmy”, as he was visited by members of the Boston Braves baseball team. Now the organization is comprised of community fundraising events and other programs that uniquely and directly benefit the Dana-Farber Cancer Institute’s vital mission of providing compassionate patient care and innovative cancer research. cancer for children and adults. The generosity of millions of people in Boston and around the world has helped The Jimmy Fund save countless lives and reduce the burden of cancer on patients and their families around the world.

The “Quest 2 Defy Cancer” initiative supports the Institute and its mission to challenge cancer by accelerating science, care and expertise. Every dollar and donation counts towards our ambitious goal during this multi-year fundraising effort. With your support and the collective support of our entire community of supporters, Dana-Farber will continue to lead the way in changing the future of cancer. What is happening here is changing lives everywhere. Get involved in danafarber.jimmyfund.org.

About the Dana-Farber Cancer Institute

For 75 years, Dana-Farber has led the world in achieving revolutionary breakthroughs in cancer research and patient care, providing the most advanced treatments available. Dana-Farber is a center of excellence and is recognized internationally for its equal commitment to cutting-edge research and the delivery of excellent patient care. Deep expertise in these two areas uniquely positions Dana-Farber to develop, test and gain FDA approval for new cancer therapies in its laboratory and clinical environments. Learn more about dana-farber.org.

press contactJessica Timms and Jenni Lada UberStrategist, Inc. [email protected]1-646-844-8388

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Jimmy Fund Let’s Game “Quest to Challenge Cancer”

Jimmy Fund Let’s Game “Quest to Challenge Cancer”

Source: Dana-Farber Cancer Institute

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