NBCU and YouTube TV sign new distribution agreement
NEW YORK—NBCUniversal and YouTube TV entered into a new distribution agreement for its channels and stations on the virtual MVPD on October 3, 2021, avoiding a blackout.
NBCU warned last week that its channels could go dark on the virtual MVPD when the old deal ended on September 30.
The two sides, however, withdrew from the brink of the blackout and agreed to a short extension on September 30 to continue negotiations.
One of the first sticking points was the cost of a new deal and NBCU’s desire to add its Peacock streaming service to YouTube TV. Peacock was not mentioned as part of the October 3 deal.
In a statement sent to TV Tech, a spokesperson for NBCU said, “We are delighted to have entered into an agreement with YouTube TV and can continue to offer our full portfolio of networks, without interruption. YouTube is a valued partner and we never want to involve our fans in any litigation, but we felt obligated to let them know what was at stake. We thank our viewers for their loyalty and promise to continue to bring them the networks and the programs they like.
YouTube TV said in a statement, “We are delighted to share that we have now entered into an agreement with NBCUniversal. You will continue to have access to over 85 channels, including all NBCU channels, their regional sports networks and your station. NBC local, without changing our current monthly price.