THD Announces the Appointment of Wendy Orleman as Vice President, Client Strategy
LINCOLN, MA (PRWEB)
February 24, 2022
Thompson Habib Denison (THD), a Moore company, announces the hiring of Wendy Orleman as Vice President, Client Strategy. With more than twenty years of experience leading strategies for nonprofit and commercial clients, Orleman’s industry expertise will support THD’s commitment to growing its clients and creating a significant social impact.
Prior to joining THD, Orleman served as Senior Director of Client Strategy at Merkle, leading client/donor acquisition and retention strategies for commercial and non-profit organizations. Orleman developed roadmaps, test plans and campaign optimization tactics to achieve clients’ business goals. In her rewarding career as an agency supporting the nonprofit industry, Orleman has proven herself to be a strong relationship builder and data-driven marketing strategist.
“It is an honor to join THD and Moore during this dynamic phase of growth,” said Orleman. “Their dedication and investment in people and technology is encouraging and I am thrilled to be able to bring my expertise and understanding of evolving nonprofit strategies to our growing list of clients.”
In his new role, Orleman will play a key role in codifying THD’s donor journey framework. She will also work closely with Chief Strategy Officer Linda Williams and alongside THD Account Team leadership to develop roadmaps, effective omnichannel strategies and advance donor-centric program transformation for customers.
“I’m thrilled to have Wendy join us and I’m confident that her diverse marketing career and past experiences with nonprofit organizations, particularly her strength in donor journey strategies, will drive our clients’ growth at speed and scale,” said Linda Williams, Chief Strategy Officer. at THD.
To learn more about THD and the services they provide to help nonprofits grow, visit THDinc.com.
About Thompson Habib Denison
Thompson Habib Denison (THD) is a social impact agency committed to helping nonprofits grow through long-term relationships with brand-loyal donors. Bringing together its core competencies in strategy, data, analytics, marketing and creation, THD develops and executes insight-driven, multi-channel strategies to advance the mission of meaningful causes that serve our communities, our nation and our world. The company is headquartered in Lincoln, Massachusetts, and has customers in the United States and Canada.
Moore is a leading Constituent Experience Management (CXM) company focused on integrating the donor experience across all platforms, channels and devices. With more than 3,500 employees at 40 locations across the country, the company provides strategy, creative, production, media, data and analytics services fueled by ongoing investment in artificial intelligence and technology. next-generation machine learning to nonprofit, political, and community clients. Moore is a recognized key contributor in strengthening these sectors.
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